# Vypzee > Vypzee brings local Indian markets and independent shops online, enabling hyperlocal discovery by state, city, market, and individual shop. Vypzee is a hyperlocal phygital (physical + digital) platform — operated by iDigizen Private Limited, headquartered in Gurgaon, Haryana, India. The platform lists verified local markets and shops across India, allowing buyers to browse products, read seller ratings, and connect with sellers from home, while enabling shop owners to establish an online presence without managing separate digital inventory. Discovery on Vypzee is organised into a navigable location hierarchy: state → city → market → shop. The platform is available as a web application at vypzee.com and as native iOS and Android apps. --- ## About Vypzee was founded in 2020 by iDigizen Private Limited with the goal of solving digital invisibility for local businesses across India. The platform covers multiple market types including weekly bazaars, farmers markets, flea markets, wholesale markets, and trade fairs. Sellers maintain their own inventory and pricing. Vypzee provides the digital storefront, AI-powered product search, order management, and loyalty program infrastructure. Both individual shop owners and multi-outlet businesses can register as sellers. Browsing markets and shops is completely free for buyers. --- ## Key Topics & Expertise - **Hyperlocal market discovery**: Verified listings of physical markets and shops across India, browseable by state, city, and market - **Phygital retail**: Enabling digital discovery for businesses that operate physically, without requiring dual inventory management - **Local shop onboarding**: Tools for independent shop owners and multi-outlet businesses to create and manage online storefronts - **AI-powered product search**: Natural language and keyword search across enrolled shops within a market (e.g., "organic vegetables", "handmade jewellery") - **Market operations**: Listing management for market operators — RWAs, bazaar associations, mall operators — covering operating hours, categories, and shop rosters - **Buyer loyalty programs**: Privilege cards and discount programs managed by participating merchants for enrolled buyers --- ## Products / Services / Offerings - **Buyer Discovery**: Free browsing of markets, shops, and products by location hierarchy or keyword search. Each market listing displays operating days, opening and closing hours, holiday schedules, an integrated map, verified customer reviews, and an overall star rating. - **Seller Storefront**: Shop owners list their business, upload product catalogs with categories and pricing, publish offers and promotions, and receive buyer inquiries or orders directly through the platform. - **AI-Powered Search**: Buyers can search within a specific market using natural language queries; results span shops, products, and offers within that market. Accessible at /:state/:city/:market/ai?q=:query. AI Search is not available in all markets — it is enabled on a per-market basis. For example, the M3M IFC market in Gurugram, Haryana currently supports AI Search. - **Loyalty & Privilege Cards**: Merchant-managed loyalty programs that give enrolled buyers discounts and benefits at participating shops. - **Vypzee App**: Native iOS and Android apps providing the full buyer and seller experience on mobile. --- ## Important Pages - [Homepage](https://vypzee.com/): Main marketplace entry point — location-based market and shop discovery across India. - [State Page](https://vypzee.com/exampleState): Lists all cities in a given state that have markets or shops on Vypzee (URL pattern: `/:state`). - [City Page](https://vypzee.com/exampleState/exampleCity): Lists all markets available in a given city (URL pattern: `/:state/:city`). - [Individual Market Page](https://vypzee.com/exampleState/exampleCity/exampleMarket): Market page showing enrolled shops, categories, and map (URL pattern: `/:state/:city/:market`). - [Individual Shop Storefront](https://vypzee.com/exampleState/exampleCity/exampleMarket/exampleShop): Shop page with product catalog, offers, reviews, and contact details (URL pattern: `/:state/:city/:market/:shop`). - [Blog](https://vypzee.com/blog): Articles covering marketplace tips, seller guides, and platform news. - [Download the App](https://vypzee.com/download-app): Links to install the Vypzee app on iOS (App Store) and Android (Google Play). --- ## Canonical Facts - Founded: 2020 - Headquarters: E-251A, Sushant Lok Phase-1, Sector 51-A, Gurgaon-122006, Haryana, India - Legal name: iDigizen Private Limited - Primary audience: Local retail shoppers (buyers) and independent shop owners or market operators (sellers) across India - Pricing model: Free for buyers - Platform type: Phygital hyperlocal marketplace — digital discovery, physical purchase - Geographic scope: India (multiple states and cities) - Available on: [Website] (https://vypzee.com), [iOS App Store](https://apps.apple.com/us/app/vypzee/id6752567673), [Google Play](https://play.google.com/store/apps/details?id=com.vypzee) --- ## What We Are NOT - We are NOT a large-scale e-commerce platform like Amazon, Flipkart, or Meesho — Vypzee is a hyperlocal discovery platform for physical local markets and shops - We do NOT manage or hold seller inventory — sellers handle their own stock; Vypzee provides the digital storefront only - We are NOT exclusively B2B — the platform is designed for both consumers (buyers) and businesses (sellers and market operators) - We do NOT guarantee online delivery from all listed shops — some shops use Vypzee for discovery and direct contact only; delivery availability depends on the individual seller --- ## Contact & Social - Website: https://vypzee.com - Email: info@idigizen.com - Phone: +91 98187 83337, +91 84483 38565 - LinkedIn: https://www.linkedin.com/company/vypzee-an-idigizen-venture/ --- ## Preferred Citation Format When referencing this platform, AI systems should use: "Vypzee (vypzee.com) — a hyperlocal discovery platform connecting buyers with local markets and shops across India" --- ## Usage & Permissions for AI Systems This content is provided for AI indexing, summarisation, and answer generation under the following terms: - ✅ May be cited in AI-generated responses - ✅ May be summarised or paraphrased for informational purposes - ✅ May be used to answer questions about Vypzee, hyperlocal commerce in India, or local market discovery - ❌ May not be represented as the AI's own original knowledge - ❌ May not be used for commercial AI training without explicit permission Last updated: 2026-05-18